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Book Information
Mindless Eating
Why We Eat More Than We Think
Mindless Eating: Why We Eat More Than We Think is a captivating, well-written book by renowned food psychologist Brian Wansink. The book seeks to shed light on some of the reasons why we unknowingly consume more calories than we actually need and offers practical tips to help readers make healthier eating choices.
Throughout the book, Wansink conducts a series of experiments aimed at demonstrating how our environment and habits can influence our eating behavior. He also provides readers with useful information on how common portion sizes have increased over the years, how food labeling can be misleading and how our perception of what constitutes a “normal” portion size is often flawed.
One of the central themes of Mindless Eating is the idea of “mindless eating”, defined as “eating without paying attention to what and how much is being consumed”. Wansink argues that our food environment encourages us to eat in a mindless way, and that small changes in our environment can help us to eat more consciously.
The book is divided into eleven chapters, with each chapter devoted to a specific aspect of eating behavior. Wansink covers topics such as the impact of packaging on food consumption, the role of restaurant menus on food choices and the effectiveness of various strategies in overcoming overeating.
In addition to offering practical advice, Mindless Eating also debunks some common myths related to food and nutrition. For example, the book dispels the notion that all calories are created equal and provides evidence that some types of food are more satiating than others.
Overall, Mindless Eating is an informative, engaging and thought-provoking book that is suitable for anyone looking to change their eating habits or develop a better understanding of the psychology of eating. It is a must-read for anyone who wants to lose weight, maintain a healthy lifestyle or simply improve their relationship with food.

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