The Outsiders - Eight Unconventional CEOs and Their Radically Rational Blueprint for Success is a captivating and enlightening book authored by William Thorndike. The book delves into the minds and strategies of a group of unconventional CEOs who were able to achieve tremendous success in their respective industries by bucking conventional wisdom.

The eight CEOs profiled in the book include John Malone of TCI, Tom Murphy of Capital Cities/ABC, Henry Singleton of Teledyne, Katharine Graham of The Washington Post, Bill Anders of General Dynamics, Dick Smith of General Cinema, Warren Buffett of Berkshire Hathaway, and Les Wexner of The Limited. What sets these CEOs apart is their unique and unconventional approach to management and decision-making, which allowed them to achieve remarkable results.

While the CEOs profiled in the book come from vastly different industries, they all share a common thread of having implemented a "radically rational" approach to business. Rather than relying on popular trends or market sentiment, these CEOs made decisions based on a rigorous analysis of data and the underlying fundamentals of their businesses. The success of these CEOs has inspired many modern-day business leaders to shift from a traditional management approach to a more data-driven approach.

One of the most inspiring aspects of the book is that it highlights the importance of unconventional thinking and risk-taking in business. The CEOs profiled in the book were not afraid to think outside the box and take calculated risks, which ultimately led to their success. This message is particularly relevant in today's rapidly changing business landscape, where innovation and adaptability are essential for success.

In summary, The Outsiders - Eight Unconventional CEOs and Their Radically Rational Blueprint for Success is a must-read for anyone who is interested in business strategy and leadership. William Thorndike's book is well-researched, engaging, and insightful, making it a valuable resource for both aspiring and seasoned business leaders alike.